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Wake Up Call To Your Marketing Departement

Marketingwise too many companies are still managed as if they were stuck in the 1960s. Yet never before have companies had such great opportunities to interact directly with customers, collecting and mining information about them, and tailoring their offerings accordingly. 

I had to nod a great deal while reading this article in the Haward Business Review.

Intimacy And The Web

I recently came by this interesting and rather surprising talk care of TED. The talk is by Stefana Broadbent and the topic is: How Internet enables intimacy. 

Broadbent is an anthropologist and visiting researcher at University College of London.  

Tip of the hat to Peter Merholz of Adaptive Path.