Admit it. It can often be a quite boring experience to surf the many business sites on the web. They are all just so damn predictable using the same table-like grid design in communicating their messages.
The question is if there couldn't be others more diverse and effective ways of reaching the intended audience, design-wise.
Over at A List Apart web standards advocate and author Molly E. Holzsclag has some interesting thoughts on this topic. She basically concludes that web designers have not yet learned to design for the web!
"What we’re just beginning to understand—particularly those of us who come to CSS layouts after years of working with tables—is that the visual model for CSS is far more conducive to breaking out of the grid and designing for discrete, semantic elements."
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