Online newspapers' audiences are growing rapidly, writes CBS News citing an industry study by the Newspaper Association of America which finds that one in three American Internet users visit a newspaper Web site every month.
Another interesting trend highlighted by the study, is that unique visitors to newspaper sites has jumped 21 percent from January 2005 to December 2005, while the number of page views has risen by 43 percent over the same period.
Seems like the-print-edition-is-our-bread-winner-type news organizations will have to thoroughly rethink their way of doing business sooner than they thought.
Technorati: Online news
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